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{"id":32,"date":"2018-09-20T20:18:33","date_gmt":"2018-09-20T20:18:33","guid":{"rendered":"https:\/\/pb.malartu.org\/accessibilitytoolkit\/chapter\/using-personas\/"},"modified":"2018-09-20T20:18:33","modified_gmt":"2018-09-20T20:18:33","slug":"using-personas","status":"publish","type":"chapter","link":"https:\/\/pb.malartu.org\/accessibilitytoolkit\/chapter\/using-personas\/","title":{"rendered":"Using Personas"},"content":{"raw":"\nDesigners use personas to represent the different types of people who might access a website or product. In this toolkit, we have used personas to help you keep in mind the types of students and their various abilities while you're developing content. We've also used these personas to introduce different types of hardware and software that students typically use.\n\nWe've adapted personas from Sarah Horton and Whitney Quesenbery's book A Web for Everyone: Designing Accessible User Experience<\/em><\/a> so they are specific to post-secondary students with print disabilities in British Columbia (based on data from CAPER-BC<\/a> and the students who attended our focus group).\n\nThese are some of the students who will be reading the open textbooks that you write.\n

<\/a>Mark<\/h1>\n\"Mark<\/a>\n\nMark is 17 years old. He is a future heavy-duty mechanic with a learning disability that was diagnosed in Grade 8. Mark absorbs information best by hearing it, and enjoys making and fixing stuff with his hands. He's in his first semester of college taking trades courses and loving it. Mark can't wait to complete the foundation courses and move into his first apprenticeship placement. He lives at home with his family; they all share one computer.\n\nAbility<\/strong>: Difficulty absorbing a lot of information when reading\n\nAptitude<\/strong>: Basic technology user\n\nAttitude<\/strong>: Prefers to do things himself, but can get easily frustrated or impatient, especially with technology\n\nAssistive technology<\/strong>: MP3 player\n\nFormat preference<\/strong>: MP3 so he can listen on the go\n\nListen to an MP3 recording of a synthetic voice [New Tab]<\/a>.\n\n
\n\n

<\/a>Jacob<\/h1>\n\"Jacob<\/a>\n\nJacob is a fourth-year business administration student who is blind and a bit of a geek. Jacob is 28 years old and can't wait to get his last few classes out of the way so he can start his career. He shares an apartment with his girlfriend.\n\nAbility<\/strong>: Blind since birth\n\nAptitude<\/strong>: Skilled technology user\n\nAttitude<\/strong>: Digital native, early adopter, persists until he gets it\n\nAssistive technologies<\/strong>:\n